A first module
in service within two weeks
One problem, one tool. Design, setup, testing and onboarding included.
Real example
Welcome SMS to travellers, sent at the right time by season
replaces Power Apps + Excel + Zapier
How I charge
No grid of boxes to tick. We spend thirty minutes on what's stuck, you get a fixed figure in writing, and it doesn't move. The amounts below are reference points, taken from real projects.
in service within two weeks
One problem, one tool. Design, setup, testing and onboarding included.
Real example
Welcome SMS to travellers, sent at the right time by season
replaces Power Apps + Excel + Zapier
showcase, bookings or shop
Fast, findable on Google, and editable by you.
Real example
Optician's website with online shop and customer area
replaces an ageing WordPress
grows module by module
Your business software: clients, quotes, schedule, whatever you need, connected to what you already have.
Real example
Travel agency toolbox: on-call, leave, accounting, email
replaces five subscriptions and spreadsheets
Every price includes design, development, testing with your data, a written user guide and onboarding for your team. A first module ships in two weeks; a complete tool is then built module by module, at the pace of your business.
Afterwards
Continuous monitoring, fixes, small improvements, and a human who answers when something's stuck. Cancel any time. The tool stays yours, with or without care.
Pick a care plan once the tool is liveWe talk about your problem, not a demo.
What's worth building, in what order, and for how much.
If a custom tool isn't worth it, I tell you.
A fixed figure, in writing. No running meter.
Because your problem isn't in any catalogue. Two businesses asking for "quote automation" never have the same need. The reference points above give the order of magnitude; the exact price is set after the call, in writing, and it doesn't move.
Everything the tool needs to be useful: design, development, testing with your real data, a written user guide and onboarding for your team.
An adjustment tunes what already exists, with no new feature: a new file format, an extra column in an export, a search filter. Included in Pro care, up to 4 hours a month. An improvement adds a feature to a module already delivered: a new calculation, a new field handled, a new view. Included in the Partner plan, up to 1 day a month. A new module brings a capability that didn't exist: a new tool, a connection to other software, a task that runs on its own. It always gets its own quote, whatever the plan. Unused hours don't roll over to the next month.
No. Building is a one-off payment. Monthly care can be cancelled any time, and the tool stays yours, with or without care.
I tell you on the call, and it stops there. Some tasks are solved with a setting in a tool you already have, or simply shouldn't be automated. Not everything should be automated.
A deposit to start, the balance when the tool goes live. Monthly care is billed each month, and you stop it whenever you want.
Where we start
Thirty minutes. At the very least you leave with an honest opinion on what's worth building, and for how much.